Overview / Background↓
Andrew Lopez -
Creative Director / Designer
I am a conceptually-driven, hands-on, client-facing creative director who manages and collaborates with teams, while also designing and contributing throughout the entire process. I have a proven track record of unifying stakeholder goals through people-first direction. I enjoy rallying project partners toward a singular vision while maintaining the efficiency required to successfully produce projects within a client's budget and timeline. Having steered high-impact initiatives for major brands like NBCUniversal and Pepsi, as well as philanthropic non-profit ventures, I bridge the gap between executive strategy and meaningful, results-oriented design. I have an entrepreneurial spirit for growth and advancement.
Being well-versed in client pitches and executive presentations, I bring a "multi-skill fluency" to every project, blending senior-level creative direction with over 14 years of hands-on technical expertise in design, as well as in HTML/CSS coding. I can lead by showing, not just by "discussing theory". I am equally comfortable presenting to stakeholders, coding, art directing and/or designing. Additionally, I understand the language and context needed to partner with developers and executives alike. This ability to contribute in real-time ensures that production remains agile and that every design solution is as technically sound as it is visually compelling.
PHONE347 351 7956
Past Partnerships↓
NBCUniversal
● Digital Creative Director
Ruder Finn
● Art Director
Y&R Interactive
● Art Director
DraftFCB
● Art Director
Arnell
● Art Director
Strategic Leadership↓
Creative Direction
Concept-to-launch oversight for global brands.
Stakeholder Alignment
Bridging the gap between business goals and creative output.
Team Mentorship
Leading by doing; fostering a culture of active production. Managing diverse, cross-functional creative teams.
Technical Execution↓
AI Implementation
Proper usage of AI tools to rapidly increase speed in prototyping for approval and to use it for generating front-end code.
Front-End Development for Prototyping
14+ years of coding in HTML/CSS. Moving from low-fidelity sketches to functional code for presentation and approval of concepts.
UI/UX Design
User-centered interfaces rooted in brand identity.
Hands-on Art Direction and Design
Proven experience strategizing and designing identities/campaigns that span from traditional advertising, to CPG, to entertainment.
Education↓
Rochester Institute of Technology
Bachelor of Fine Arts (BFA) in Graphic Design
